For founders, business owners, coaches and teams selling Rs 50,000 and up

Double Your Close Rate.Scale to Rs 5 to 25 Lakh a Month.

I take six of your sales calls as your closer, on your real leads. I audit six more and show you the exact second each one was lost. Then I review your calls every week for ninety days until the new close rate is yours. Same leads. Same offer. Twice the closes.

Book my free Close Rate Audit →
30 minutes · Free · No pitch unless you ask

90-day guarantee: if your close rate has not doubled, every rupee back.

Watch this firstIt's too expensive. The seven seconds after those words.
VSL
2xYour close rate
Rs 5-25LA month, the scale we build to
6Calls I close for you
6Calls audited
90Days, start to finish
Sixteen years selling for
NovartisBoehringer IngelheimEdwards LifesciencesLasonsMalkansview
What actually changes

Put in your numbers. See what doubling your close rate is worth.

Slide your own numbers. Same calls, same offer, same price. Only the close rate changes.

10%50%100%
Today, every month2 dealsRs 2,00,000
Close rate doubled, same calls4 dealsRs 4,00,000
Added every yearRs 24,00,000From the calls you already take. Same offer. Same price.
How the 90 days work

Three steps. I am in every one of them.

1Week 1

Your offer and six calls, audited

I review your offer and how you deliver it. Then six of your recorded calls, line by line, in writing: the exact sentence where each buyer stopped believing.

2Weeks 2 and 3

I close six of your calls myself

On your real leads, live, as your closer. You listen. If I close them, your offer is strong and the fix is you. If I can't, we fix the offer. Either way, you know.

3Weeks 4 to 12

You take the calls. I review and guide.

You send me your recordings. I mark your seven seconds and tell you what to say instead. Every week we fix what broke and scale what worked.

The outcome

Your close rate doubles in 90 days. Then we scale you to Rs 5 to 25 lakh a month.

Counted on your own call log, before against after.

Guarantee: if it has not doubled in 90 days, every rupee back, and you keep everything we built.

Start free

Thirty minutes. Your last five lost deals. You leave knowing why.

Whether you ever work with me or not, here is what leaves the audit with you.

01
Your five lost deals, read before we speak

What you sold, what you quoted, what they said, where it ended. No names needed.

worthRs 15,000
02
Where each one broke

The exact moment the buyer stopped believing, on each of the five.

worthRs 60,000
03
The words that would have saved it

For each deal, what to say in the seven seconds after "it's too expensive".

worthRs 60,000
04
Your close rate, written down

The one number we double if you stay.

worthRs 15,000
Total value
Rs 1,50,000
Your price today
Free

I would rather fix five of your real deals than spend money telling you I can. Rs 1,50,000 of work, free, because the audit sells the rest better than any ad.

Book my free audit
Who is on your calls

Sixteen years in sales. 700 plus clients. A 55 percent close rate.

Paritosh Shah

My name is Paritosh Shah. Novartis. Boehringer Ingelheim. Edwards Lifesciences. Lasons. Malkansview. Offline and online, one to one and one to many, on stage and on the phone. I crossed the one crore mark six times, back to back.

Pharma and medical devices first. The hardest buyers in the country: doctors, hospital procurement, people who say no for a living. I did not learn selling from a stage. I learned it from the seven seconds after the price, a few thousand times.

I am the founder of 11X. One and one make eleven when there is synergy. I step in as the coach and as a player on your pitch, check the ground realities, and then score myself so the revenue keeps moving.

With Malkansview I read the script and the pitch, pointed out the exact gaps and leaks, rebuilt the offer, tested the leads and closed them myself. It worked offline and online. Revenue passed one crore and kept going.

My results, June 2021 to February 2023

258 deals at Rs 2.5 lakh and up. Rs 6.45 crore.

258 dealsJUN 2021FEB 2023
258Deals closed, 21 months
Rs 2.5LMinimum ticket
8XLive-event revenue, 2017 to 2018

Counted from the sales ledger, one unit per deal. Live events went from Rs 21 lakh across 11 events in 2017 to Rs 1.75 crore across 11 events in 2018.

Offline, on stage, in the room. Not just online.

Most coaches today exist only on a screen. I have shared stages with Vishal Malkan, Rajiv Talreja and Blair Singer, and run live programmes: Train the Trainer, Anybody Can Trade, PACE and Synapse.

Anybody Can Trade, Malkansview
Anybody Can Trade, Malkansview
Train the Trainer, on stage with Blair Singer
Train the Trainer, on stage with Blair Singer
Train the Trainer certification, Blair Singer
Train the Trainer certification, Blair Singer
The Business PACE Program, with Rajiv Talreja
The Business PACE Program, with Rajiv Talreja
Teaching a live programme, Malkansview
Teaching a live programme, Malkansview
A full room, Malkansview live programme
A full room, Malkansview live programme
4X-8X-11X, Beyond Boundaries

Paritosh knows how to turnaround the sales graph. He finds the gaps so well and also fixes the solution once and for all. His ability to increase price and footfalls by 4X, sales team by 8X, revenue by 11X is phenomenal. He is equally good with numbers, people, strategy, stage presence and dance too. He is multi talented and an excellent high ticket closer.

VISHAL MALKAN, MALKANSVIEW
1 Month Sales = Previous 11 Months Sales

Before the sales were stuck and relied heavily on referrals. Paritosh helped attract better leads, improve sales conversations, and systemize follow-ups. Within 1 month sales were equal to previous 11 months sales. It has been a delight to see Paritosh start, tweak and finish marketing and sales campaigns contributing more than the entire team changing the sales game by 11X in a month.

YUVRAJ TENNISON, IT HEAD, MALKANSVIEW
0 Conversions To Rs 50L In 7 Days

We had 3000 leads for a campaign, but conversions were nil after spending 5 lakhs in ads. Paritosh Sir is brilliant to pinpoint the gaps when the campaign is stuck and give solutions that work every time from the go. The sales went to 50 lakhs in a week without increasing ad spend. The biggest win was revenue for the company and also incentives for the team.

SHRUTI SHETTY, BUSINESS DEVELOPMENT SPECIALIST, MALKANSVIEW
Over 125 Live Events in 2 years

Paritosh had been the constant denominator when it comes to live events. He not only increased the number of events but spearheaded them to reach untapped geographies and increased revenue for the company. He was all lively and a delight especially in the events.

MEGHANA MALKAN, MALKANSVIEW
Phone Fear To 6-Digit Commissions

I was earlier learning charts and trading. Paritosh sir instilled a sense of ethical selling in me. Had it not been him, I would have not got into sales and earned my 6 digit incentive from the very first campaign in 2019. I am able to earn active income after trading hours from sales. It opened a second source of income.

HARSH TRIVEDI, INTERN, MALKANSVIEW
First 6-Digit Incentive Through Sales

I was scared to talk to people over the phone. Paritosh sir trained me in a way to take control of the call. I am now earning more by closing my booked calls. I was able to earn 6 digit commissions right from the start even though I was shy and introverted.

SHLESHA DATTANI, MARKETING TRAINEE, MALKANSVIEW
Rs 150 Crore Sales Across Geographies

Paritosh has been instrumental both in new product development with government officials and international sales from new geographies tallying sales at 150 crore by year end.

GAURAV AGGARWAL, SALES DIRECTOR, LASONS
Crowd Puller to Events, Drove Record Sales

Paritosh is a great crowd puller and the number and quality of events done by him is a direct determinant in achieving his sales numbers. Always among the top 3 pan India.

RAVINDER SHANGLOO, NATIONAL SALES MANAGER, BOEHRINGER INGELHEIM
Consistently Exceeded 100% Sales Targets

Paritosh consistently made efforts in achieving and exceeding sales targets, his dedication to training and ability to coach others is both inspiring and commendable.

PRIYANKA BHUJBAL, SALES TRAINEE, NOVARTIS
Strong Work Ethic, Incentives Sacrificed

Paritosh has a strong work ethic which is evident from the fact that he exceeds his quarterly sales targets while switching even though he was aware of missing his incentives.

ABHIJIT MAYEKAR, ZONAL SALES MANAGER, NOVARTIS
Probing Skills Created Market Breakthroughs

The kind of primary research done by Paritosh using probing techniques in an untapped geography is something I would always have a mention of.

MAHESH YERABATTINI, REGIONAL SALES MANAGER, BOEHRINGER INGELHEIM
Fast Learner Among Industry Veterans

Paritosh had been quick in picking up the concepts during training and has excellent interactions with those who were both well read and more experienced.

MUMTA NAYYAR, MARKETING MANAGER, EDWARDS LIFESCIENCES

Client and colleague words, shared with permission. Individual results vary.

Is this for you

For you if you sell on calls and lose at the price.

Come if

  • You sell something worth Rs 50,000 or more, or want an offer that does.
  • You take five or more sales calls a month.
  • You lose deals you should have won, at the price.
  • You would rather hear the truth than be told you are fine.

Skip this if

  • You are not on sales calls yet.
  • You want a script to read, not a sequence to run.
  • You want motivation. There are good people for that.
  • You will not share your calls. The work is built on them.

Questions

Is the audit really free?

Yes. Thirty minutes on your own lost deals shows you the method better than any ad could.

Will you really close my calls?

Yes, six of them, on your real leads, during the programme. It is the fastest way to find out if the problem is your offer or your close.

How is the close rate counted?

On your own call log: calls taken against deals closed, in the month before we start and the last month of the programme.

What does the programme cost?

It is presented on the audit, next to the guarantee, only if you ask.

Paritosh Shah · The Certainty Sequence · Mumbai

Revenue figures on this page are worked examples, not promises of income. Your results depend on your offer, your market and your effort. The refund guarantee and its terms are set out on the programme page.